We always knew Honda Cars Philippines (HCPI) is set to introduce its small car, the Brio, in our market this year. What we weren't sure of is when exactly the Japanese carmaker will launch its much-anticipated new model. Now we can say when.
A story that came out on BusinessWorld Online recently confirmed our suspicion--the Brio will be revealed at the 5th Philippine International Motor Show on September 18-21. In the article, HCPI president Toshio Kuwahara was also quoted as saying his company set a sales target of 300 units a month for what will be the smallest Honda in the company's product line.
The good news is that we have been told that our market will be getting the better of two available engines for the Brio: a four-cylinder 1.3-liter i-VTEC engine good for 98hp and 128Nm. In the past, people within HCPI said that the Brio was one reason why the City and the Jazz no longer have 1.3-liter variants.
It's much too early to be discussing the topic of pricing, but we also know that HCPI will position its new model above the current crop of competitors like the Toyota Wigo and the Mitsubishi Mirage. So best to expect prices above the half-million-peso mark.
The remaining question is this: As its public introduction nears, will we also get the Brio's sedan counterpart, known as the Amaze? Stay tuned.
*Photo shows an Indian-market unit