Ford Philippines has just inaugurated its newest dealership in Ford Manila Bay, the ninth full sales-and-service outlet the American carmaker has opened in the country in the last nine months.
Strategically located along Macapagal Boulevard and foreseen as catering to the growing customer base in the Manila Bay area, the two-story dealership is one of Ford's largest facilities in Metro Manila with a 12-vehicle showroom and 32-vehicle servicing capacity.
"The continued expansion of our Ford dealer network in the Philippines underscores our commitment to provide the very best customer and ownership experience," said Ford ASEAN president Matt Bradley, who graced the occasion. "Together with our dealer partners, we will continue to offer segment-leading One Ford vehicles and service, and look forward to reaching even more new-to-Ford customers across the country."
Since the inauguration of Ford Cainta in October, Ford Philippines has opened new dealerships in Bohol, Butuan, Ilocos Norte, Isabela, Makati, Naga and Tarlac. Over the next six months, the carmaker will establish dealerships in General Santos, Zamboanga and Baguio, expanding its dealership network to 35 by the end of the year.
"The opening of our ninth new Ford dealership in as many months is helping support our successful product-led transformation in the Philippines, and clearly shows that our aggressive expansion plan remains on track," said newly appointed Ford Philippines managing director Kay Hart.