Jaguar has released a short film starring its F-Type roadster and actor Damian Lewis, which director Adam Smith of Ridley Scott Associates calls as "a real adventure--a story of betrayal, retribution, passion and greed."
The film starts with the F-Type being driven on a desert road that abruptly stops after it nearly misses a motorcycle in a head-on collision. After the F-Type driver checks on the motorcycle rider, the film fast-forwards to Lewis driving the car and then encountering Shannyn Sossamon who happens to be escaping from her husband played by Jordi Molla. The film then turns into a three-minute chase scene across the Chilean desert and concludes with a twist involving Lewis and the F-Type.
"Jaguar is synonymous with some iconic moments in cinematic history, and we're excited about reigniting this powerful combination through a British-led, world-class artistic project," said Jaguar global marketing communications director Ian Armstrong. "We believe that we have a visionary and outstanding filmic product, which is a great platform for our most important product launch in 50 years--the F-Type."
If you're viewing this on a mobile device and can't see the video, please click here.