Kia bags Red Dot design awards for Picanto, Rio Philippine Car News - Kia bags red dot awards for Picanto, Rio

Kia's five-door Picanto and Rio earned two Red Dot awards for 2012, bringing the Korean carmaker's total number of winning entries in the prestigious design competition to six since 2009.

More than 4,500 products by 1,800 manufacturers from 58 countries vied for the Red Dot recognition, and the Picanto and Rio were both named as winners in Red Dot's internationally acclaimed Product Design Category.

All the entries were scrutinized and tested in detail by an international jury of highly-respected design experts. The winners were selected on the basis of their level of innovation, functionality, ergonomics, durability, ecological compatibility and intuitive handling. In the end, only products that featured the highest standards of design became eligible for the coveted Red Dot award.

"We are very proud of the Red Dot awards for the Picanto and the Rio," said Peter Schreyer, Kia chief design officer."They are a great tribute to our entire global design team, because all three Kia design centers were involved in the development of both vehicles--and the results are absolutely harmonious models with a strong presence. I am particularly happy about this thoroughly creative and successful collaboration between our teams in Korea, Europe and America."

The first Kia vehicle to receive the Red Dot award was the Soul crossover in 2009. The Venga compact MPV followed in 2010, while both the Sportage compact SUV and the Optima sedan claimed the top spots in 2011. The Optima was also named the 'Best of the Best' in 2011, the Red Dot competition's highest accolade for groundbreaking design, which only the best products in each category are eligible for.


User account login

Not registered? Click here to be a member.

Forgot your Password?.

Click this link to view our posting guidelines.

Filter comments by:
  • barry Mar 15 2012 @ 03:48pm
    kudos to peter schreyer!
  • markdejesus76 Mar 15 2012 @ 03:49pm
    I don't know, pero 'di talaga ako nagagandahan sa design nila.
  • rdjl_13 Mar 15 2012 @ 06:17pm
    I really like their design compared to Hyundai especially their front fascia design. Good job Kia! :)
  • Feeter Silverster Mar 15 2012 @ 09:04pm
    ano ba pag red dot, asado o bola-bola? bwahahahahaha
  • maklo02 Mar 16 2012 @ 12:35am
    Ang laki naman kasi ng inimprove nila in terms of design. So congratulations!
  • JironM Mar 16 2012 @ 09:21am
    Ginagawa pa rin ba na taxi ang Rio? Nakakapanghinayang naman kung oo.
    • BOOGIECAT Mar 16 2012 @ 12:13pm
      Kaya nga mayroong 1.2 Liter LX variant ng Rio para mga taxi operators.At least di kumakatok ang makina nyan.

      Medyo pangit nga lang ang interior ng Kia vehicles lately but okay ang exterior design nya.

  • kyrejohn Mar 16 2012 @ 11:16am
    in fairness maganda ang Kia Rio ngayon. So uplifting para sa mga Taxi Driver hehe
  • Kim John Mar 16 2012 @ 08:49pm
    kia and hyundai should focus on taxi cab. yung parang taxi sa us na malaki ang cargo space at rear seat dapat spacious dun naman sila malakas ang benta.
Filter comments by:
1 to 8 of 8