News

Suzuki Celerio enters RP market

Photos from Suzuki Philippines

celerio_front.jpg

(UPDATED gallery and video) Suzuki Philippines has unveiled the Celerio, a mini hatchback suited for driving in tight urban traffic.

Dubbed as a "couture compact car," the latest India-made Japanese car to enter the Philippine market boasts of a European design, inside and out.

"The Celerio fits right in between the Alto and the Swift. So if you're looking for a truly mass-market car, the Alto's for you. If you have money to spend and you want a sporty hatchback, there's the Swift. But if you're a college student or if you're a young, married couple, then the Celerio's for you," said Arvie Fugoso, Suzuki assistant manager for automobile marketing.

The Celerio caters to a young market with its aerodynamic design that boasts a "boy-racer look." It measures 3,500 mm in length, 1,600 mm in width and 1,470 mm in height.

The car sustains its sporty feel on the inside with the dashboard-mounted rev counter and the bucket seats.

Under the hood, the Celerio is powered by a 1.0-liter 12-valve three-cylinder gasoline-fed engine. It meets the Euro 3 emission standards.

Celerio comes in five-speed manual transmission at P528,000 and in four-speed automatic transmission at P569,000.

For safety, the Celerio is packed with dual front airbags, side door beams, and anti-lock brake system with electronic brake force distribution and brake assist.

The Celerio is available in Arctic White Pearl Metallic, Silky Silver Metallic, Desert Brown Metallic, Fortune Rose Petal Metallic, and Paradise Blue Pearl Metallic.

 
 
 
 
Tags: Suzuki, hatchback, Suzuki Celerio

Post Comment | Comments (29) |

 
 
 
 

COMMENTS

  • pat says wow. doesn't look much of a 'boy-racer' to me. i do remember this being previewed on our TG mag. supposedly, that was going to be the new alto. (09 June 2009)
  • lurker says pink! this should be bayani fernando's car... as for being sporty, i hope the TG staff takes this for a spin soon so we'd know if it really is sporty. maybe in the next issue? (09 June 2009)
  • Steven says yeah i saw this on the previews TGmag.. they say it will be the new alto (09 June 2009)
  • cweesy says it's cute! but i'm a girl, so i don't know if my opinion is a good thing or a bad thing (09 June 2009)
  • Iancmv says Will it be a market hit? Only TGP can tell... (09 June 2009)
  • CaptSlow0310 says it looks promising for a person with limited ways & means to buy a sensible inexpensive small city car but from the looks of it, the celerio is a girl's car. i've driven the alto & it is tiny in everything, size, feel, power. i'll take a look at it if it compares with my benchmark, the hyundai i10. if it's good, i'll consider it but otherwise i'll stick with the hyundai. why doesn't toyota bring the tiny aygo here? that would be brilliant. the boys at TG liked it. (09 June 2009)
  • feeter says Mixed Kia Picanto and Hyundai i10, the side view remind me of Toyota Avanza. Sporty looks, though I thought of 3-cylinder, 12 valve engine, being gossipped as "masirain" during he 90's cars. (09 June 2009)
  • myk384 says they say it's the new alto (10 June 2009)
  • Mel Go says Can we get a comparative view on this? vs. Picanto/ vs. i10 (10 June 2009)
  • kylejoszef says I cant Believe is in the Philippines! (13 June 2009)
  • The Typical Guy says Looks like God answered my prayers... http://thetypicalguy.blogspot.com/2008/10/dear-god-please-tell-local-suzuki.html (18 June 2009)
  • tarun says Do you know Suzuki Celerio is produced exclusively in India as Maruti Suzuki A-star. Nissan sources A-star and rechristens it as Celerio www.marutisuzukiastar.com/ (29 August 2009)
  • Roy Eusebio says kung sa europe especially germany,puwede maglaban young suzuki celerio against opel aguila or renault twingo!! (14 October 2009)
  • RobertS says The Celerio IS the new alto abroad....the local suzuki dealerships are just stuck with too many old model Altos to sell them off as cheap previous models...hence the new model name.... (16 October 2009)
  • daredevil says Dont know if this sells like hotcake in the market given the economy SRP. I didnt see Chevy's Spark, which is comparable to the Celerio in terms of dimensions, engine displacement, etc, fill the streets after its launch. But this may be a good deal for those who'd want design and quality better than Chana and Chery, and a price significantly lower than the Jazz and Yaris. Very good target market: yuppies and newlyweds (20 October 2009)
  • moneybags says hmmm...can this little go-kart climb up to baguio with 4 adults and gear on board? secondly, since it has a pipsqueak powerplant, are there aftermarket parts that can be purchased and installed to produce more grunt from the engine? this would make a really good proposition for tuners, possibly even be the basis for a "micro-car" class in racing events. sure hope toyota has enough sense to bring in the IQ here to compete with this little bug, the i10, the chevy which is don't remember the name of, the picanto and all the other home-assembled cars out there. to put a little pomp in this micro-car class. beginning to seem that this car is geared towards those who can't afford a real car. mali na agad marketing strategy nyo suzuki. have a little pride in your products. gear it towards the affluent buying public din. it's all about perception of what you brand stands for. mitsubishi with its crap offerings is able to ask for ginormous amounts for a much-hyped about car (like the new lancer) but that's really just a pretty piece of junk. (29 October 2009)
  • micabaloalma says ok (12 November 2009)
  • randy selboR says hmmm...pretty and economical! is it durable inside and out. Can we say its trouble free for the first 3years! (10 December 2009)
  • bapu_5 says looks nice. How much for the "entry-level" and the "top-of-the-line" trim? (23 December 2009)
  • m0nk says at least it looks nice compared to the alto (27 December 2009)
  • aekiel says it's so cute on its outer look. how fast could it go?? (04 January 2010)
  • winx says this car is trendy and most of all fuel efficient. i like the design. its a practical car. (20 January 2010)
  • Barbara says The Suzuki Celerio review will come out soon! (08 February 2010)
  • borikyo says maybe they should start rebuilding Swift not launching a new mini car. (12 March 2010)
  • donisla.md says got one a month ago... it's so light that the 1.0 liter engine feels stronger than expected. i'm taller than the average Filipino but the interior doesn't feel cramped at all! (17 March 2010)
  • Rabbit says Ewan ko lang kung yan and gamit mo tapos nag-overtake sayo ang Victory Liner o Philippines Rabbit, baka ibalik mo agad sa dealer at humingi ka ng refund. Better go for bigger vehicle kung di ka naman nagtitipid para na rin sayong kapakanan. Dami pa naman sira ulo sa EDSA na Bus driver, e gitgitin ka lang ng mga bus baka damputin ka sa kankungan. (08 April 2010)
  • oneeen says i love this car! suzuki celerio Philippines forum http://www.scclubph.tk (07 May 2010)
  • John says dumadami na ang naka celerio sa pilipinas patunay lang ito na madaming pinoy na ang nagiging praktikal sa buhay :) ikaw naka celerio ka na ba?? join na kayo sa http://www.teamcelerio.com (28 May 2010)
  • automan says ok ang celerio... tried driving it thru SLEX and NLEX.. walang effect from bus or any other big cars (25 July 2010)

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