In 2018, Geely unveiled a concept called the Icon during the Beijing Auto Show. Fast-forward to almost two years after, and the production version has now officially entered the Chinese market via an online launch.
You could say that the online strategy is a bit unorthodox, but it seems to have been effective as Geely received more than 30,000 preorders for the Icon even before it was officially unveiled. But what’s it all about, really?
The Geely Icon is a sporty-looking SUV with a sleek overall shape, but it does look macho and boxy, too, thanks to some rather pronounced character lines on the sides. Up front is an aggressive face highlighted by incredibly thin headlights. Geely’s signature grille design is still prominent, but here it’s boxier than the Coolray’s, which we’re more accustomed to.
Inside, the vehicle clearly has premium aspirations. A combination of white and brown leather with contrast stitching can be found all around the cabin. The A/C vents and the cupholders seem to be formed in the shape of an infinity sign. In addition, there are two massive 10.25-inch displays—one in front of the driver, and one front and center on the dash.
Under the hood is a 1.5-liter turbocharged engine that produces 175hp and 255Nm of torque. A mild hybrid setup is available, and the 48V system ups the total output to 188hp and 300Nm. Fuel consumption for this setup is a claimed 17.5km/L. The sole transmission option available is a seven-speed dual-clutch gearbox, and this enables the Icon to do 0-100kph in 7.9sec.
As far as extra features go, the Icon is equipped with a 360-degree-view monitor, but an additional 180-degree view of the side, front, or rear of the vehicle is also available. Lane-keep assist, intelligent cruise control, automatic emergency braking and pedestrian recognition, and one-push automatic parking are also included in the package. Such technologies are enabled by the 12 ultrasonic radars and five HD cameras fitted around the vehicle.
You may also recall that Geely has only recently invested heavily in R&D in order to build ‘healthier cars.’ It looks like the carmaker is keen on achieving that, as the Icon is already equipped with a new intelligent air-purification system that is N95-certified. In light of the novel coronavirus outbreak and the Taal Volcano eruption, we know very well how important technology like that is.
“Geely Icon’s launch not only showcases the core strength of Geely’s global development network, but it also shows our forward thinking and demonstrates the high-tech digital future we are all moving toward,” said Geely Auto Group president and CEO An Conghui. “It represents Geely’s leap from merely meeting user demands to creating leading trends. Just as the Geely Icon will become a new icon for global SUVs, Geely Auto will also become an icon in terms of automotive technologies and global auto brands.”
So, what do you think? Do you want to see this on Philippine shores?