If you find Ram’s 1500 trucks a bit too big for your taste, we get you. While high-performance engines and massive amounts of cargo space are fun and all, they aren’t really the most practical utes out there. Besides, comfort and luxury aren’t exactly what most businesses need in a workhorse.
Enter the Ram 700, the carmaker’s newest truck that’s bound for the Latin American market. It’s an entry-level pickup that’s more compact and more economical than the burly Ram trucks we’re used to. It’s basically a rebadged Fiat Strada, but it has the makings of an ideal workhorse. There are four different versions available: two- and four-door configurations for single and double-cab models. You do the math.
It can seat five and load up to 750kg. Plus, it has 1,143 liters of cargo space and can tow as much as 400kg. As for its engine options, multiple reports have mentioned that just like the Strada it’s derived from, the Ram 700 will come with an 84hp nat-asp 1.4-liter mill and a 98hp turbocharged 1.3-liter powerplant. These will be available across the SLT, Bighorn, and Laramie variants.
The 700 gets leather and fabric seats on the inside, along with a host of added features—there’s a seven-inch infotainment system with wireless Apple CarPlay and Android Auto integration, a reversing camera, and tire pressure monitoring system, among other things.
No word yet on pricing, but we’re expecting this to be a lot more affordable than Ram’s other offerings. What we aren’t expecting, though, is its arrival here in the Philippines. That said, if local Ram distributor Auto Nation Group were to launch this in our market, would it be something you would consider? Or would you stick to other more popular nameplates from the likes of Toyota and Ford? Tell us in the comments.