Hyundai has transformed the Veloster into a monster truck

For the SEMA show in November
by Stephen Dobie | Oct 17, 2019
PHOTO: Hyundai

The interestingness of Hyundai seems to rise with each passing month. The boisterous little i30N hot hatch kicked off one of those upward trend graph thingies that has led us to the Veloster Grappler, a concept for the biggest, baddest car spectacle show in town—the SEMA tuning show in Las Vegas.

Now, a crossover version of a four-door coupe sounds, on paper, like something that should make us very sad indeed. Hyundai has done things properly, though. This isn’t some utterly useless niche-filler with layers of style to cover up a paucity of substance.

Nope, the Grappler’s got substance galore. Proper ground clearance for successfully climbing up things, then descending back down them. Oversized knobbly tires wrapped around Method Racing wheels. A whopping great exhaust that, in Hyundai’s words, provides “visceral audible resonance.”

There are more spotlights than in a gig at the O2, a Thule ‘utility basket,’ a carbon-fiber hood with extra vents (the engine will be working hard, it seems), and a portable power station for when its ruggedness takes you unexpectedly and inconveniently far from other actual humans.

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There are Recaro seats, a roll cage, a tent, a first-aid kit...absolutely no stone has been unturned in the Veloster’s transformation from fancy little coupe to miniature monster truck.

Firmer spec details—and more pictures—should land when the car bursts into the SEMA show hall in November. It’s ace, though, right?

NOTE: This article first appeared on Minor edits have been made.

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PHOTO: Hyundai
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