Kia readies Niro urban-vehicle concept for Frankfurt Motor Show

Designed in Europe
Aug 29, 2013

\"Kia

It seems every carmaker is getting ready for the Frankfurt Motor Show next month. That includes Kia, which has just revealed its main attraction for the event: the Niro concept. We don\'t know where the Korean auto company got the name, but we won\'t be surprised if it\'s from the actor Robert de Niro, as we can\'t find any popular place or person or thing that carries the same moniker.

According to Kia, the Niro points at a possible B-segment car in the future--one designed for the urban environment. It was penned at Kia\'s Frankfurt design studio, which incidentally is less than a kilometer away from the venue of the Frankfurt auto show. Kia\'s European chief designer, Gregory Guillaume, took the lead in creating the body of the Niro.

\"The Niro combines a mischievous character in a clearly robust and substantial yet stylish body shape featuring a mix of contrasting materials--including stainless-steel elements--in compact, purposeful dimensions,\" Kia said in a statement. \"Born out of Kia\'s determination to seek new compact-car options for the individualistic and demanding driver for whom size is an issue, the Niro features intriguing elements not always associated with smaller cars. And it has been created in Europe with European tastes and expectations very much in mind.\"

Cute. We\'re just not sure if Robert de Niro will be waiting.

 

\"Kia

\"Kia

\"Kia

\"Kia

\"Kia

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