Industry News

All-new Ranger leads Ford PH to 24% growth in 2022

Rear quarter view of the 2023 Ford Ranger Wildtrak 4x2
PHOTO: Niky Tamayo
CAR BRANDS IN THIS ARTICLE
CAR MODELS IN THIS ARTICLE

In case you missed it, the Philippine auto industry has finally bounced back from the effects of COVID-19. Local brands sold a whopping 352,596 units last year, which was good for an impressive 31.3% growth.

Helping lead the way was Ford Philippines. The American car brand’s 24,710 units sold in 2022 represent a growth of 24% and made the company the third-best-selling manufacturer in the country last year.

Spearheading Ford’s local sales push was the all-new Ranger. The pickup accounted for 11,396 of the brand’s total sales. Its midsize SUV sibling, the all-new Everest, managed to sell 3,534 units.

OTHER STORIES YOU MIGHT HAVE MISSED:
Toyota bumps Fortuner SRP by P26k, Hilux by P18k
Suzuki Ertiga Hybrid gets manual option, starts at P954k in PH

Making up the second biggest chunk of the brand’s sales tally is the Territory. Sales of this model rose 35% to 9,269 units—good enough of a performance to make it the country’s best-selling small SUV, Ford says.

“It was a milestone year for Ford Philippines in 2022 with the launch of our next-generation Ford Ranger and Everest and the continued success of our Ford Territory, including a number of customer engagement initiatives that allowed us to enhance the Ford purchase and ownership experience,” Mike Breen, Ford Philippines managing director, said in a statement.

“We thank our dealers for their partnership, our employees for their passion and dedication to serve, and our customers for their trust and confidence in Ford.”

So, did you buy a Ford vehicle in 2022? Let us know what model you drove home in the comments section.

ADVERTISEMENT - CONTINUE READING BELOW ↓

See Also

ADVERTISEMENT - CONTINUE READING BELOW ↓
Recommended Videos
Recommended Videos
PHOTO: Niky Tamayo
  • Quiz Results

  • TGP Rating:
    /20

    Starts at ₱

    TGP Rating:
    /20
    Starts at ₱