Miata fans in the Philippines—especially those in the market for a brand-new roadster—have a lot to cheer about this year. Not only has Mazda Philippines brought in units of the MX-5 100th Anniversary Special Edition model, but it has now also launched its new ‘Build Your Personal MX-5 Program.’
The name of the program pretty much speaks for itself. Buyers of brand-new MX-5s will now be able to personalize their vehicles to their liking, letting them choose among different exterior colors, interior trim, and even transmissions.
Red Nappa or premium black leather seats, a new Deep Crystal Blue Mica exterior finish, and other added niceties such as a nine-speaker Bose sound system will also be available. The new premium-spec MT soft-top variant will also have Bilstein dampers and front strut bars, which we think is a very enticing feature.
The vehicle can be specced with a six-speed manual or automatic gearbox as well. The lone engine option remains, however—that’s the 181hp, 205Nm 2.0-liter Skyactiv-G engine. In total, Mazda says there are 78 combinations available.
In addition to all these, any new MX-5 purchased will be automatically enrolled in the new 5-Year Free Service Plan that Mazda Philippines rolled out earlier this year. This entails free periodic maintenance services at either six-month or 10,000km intervals for up to five years or 100,000km, whichever comes first.
“Mazda is known for its beautifully designed, superior quality, and meticulously engineered cars,” said Mazda Philippines president and CEO Steven Tan. “The distinctive and dynamic nature of Mazda Design has influenced us to be more creative on how we present our cars to our customers. That is why we are introducing the Build Your Personal MX-5 Program.”
If you wish to customize your brand-new MX-5 this way, though, then take note: Mazda Philippines also says that lead time for each order will fall between four to six months from order to delivery. Dealers will also require a six-figure deposit because of the logistics required in building a bespoke MX-5.
Time to start saving up?