Rolls-Royce Motor Cars will display five vehicles at the Paris Motor Show to show off the company’s personalization program and highlight its expertise in bespoke design.
On display will be a Phantom Extended Wheelbase with a gunmetal metallic exterior and a sunrise leather interior, and a Carrara white metallic Phantom Drophead Coupé with hotspur red leather interior. Two Ghosts and a Phantom Coupé will complete Rolls-Royce’s presentation.
“Ghost is a more approachable Rolls-Royce that is bringing an entirely new type of customer to the Rolls-Royce brand,” said Torsten Müller-Ötvös, chief executive of Rolls-Royce. “But in Paris we are also demonstrating how we continue to strengthen our position as the pinnacle luxury brand thanks to the enduring appeal of Phantom family and the depth of our bespoke personalization service.”
Besides the unique exterior and interior color combination used in the Phantom Extended Wheelbase, the vehicle also boasts of classic bespoke interior design details like the seat piping, mother of pearl centers on the instrument dials, control dials and clock face, Rolls-Royce monogrammed embroidery on all the head restraints and personalized tread plates inscribed with “Mondial de l’Automobile Paris 2010.”
Photos from Rolls-Royce