Chrysler has teamed up with Beats by Dr. Dre by equipping the 2012 Dodge Charger with the popular audio brand's sound system.
"Dr. Dre and Jimmy Iovine have built their careers on revolutionary and forward thinking decisions that formulate trends in music, popular culture and technology," said Dodge brand president and chief executive Reid Bigland. "Our goal in partnering with Beats by Dr. Dre is to integrate their recording-studio quality audio experience for our Charger enthusiasts to feel and hear their favorite music as it was intended--all while heightening the street performance and technology assets of the new 2012 Dodge Charger."
To create the 10-speaker sound system, Beats by Dr. Dre founders Dr. Dre and Jimmy Iovine worked side-by-side with Chrysler Group's engineering team to design and tune the system. According to the American carmaker, the resulting audio experience gives the new 2012 Dodge Charger a sound that only music experts like Dr. Dre, a legendary producer and artist, and Iovine, an acclaimed producer and chairman of Interscope Geffen-A&M Records, could achieve.
"Dodge Charger owners are people that are highly emotional about their connection with their favorite music," said Iovine. "There's nothing more exciting than a high performance car combined with a high performance audio experience--and the integration with Beats Audio technology into the Charger is the next logical step in our exclusive automotive expansion with Chrysler Group."
Integrated with Chrysler's 8.4-inch Uconnect Touch touchscreen multimedia system, the Beats by Dr. Dre audio system controls the 12-channel amplifier that integrates the Beats' proprietary equalizer algorithm which recreates the high-definition sound Dr. Dre and Iovine require in their professional recording studios.
As for the 10-speaker Beats by Dr. Dre audio system, it is made up of:
• three 3.5-inch speakers located in the instrument panel;
• two 3.5-inch speakers located in the rear doors;
• two 6 x 9-inch front-door woofers provide bass;
• two 6 x 9-inch speakers and a center-mounted 8-inch speaker located in the rear-shelf area to provide full-range audio; and
• an eight-inch Beats Audio trunk-mounted dual-voice coil subwoofer with sealed enclosure which delivers tight, powerful, punchy bass.