The Association of Vehicle Importers and Distributors (AVID) apparently is doing much better than the Chamber of Automotive Manufacturers of the Philippines this year. Based on its official report, AVID--which counts British United Automobiles (Mini), CATS Motors (Mercedes-Benz, Chrysler, Dodge and Jeep), The Covenant Car Company Inc. (Chevrolet), Hyundai Asia Resources, Motor Image Pilipinas (Subaru), PGA Cars (Audi and Porsche), and Viking Cars (Volvo) as members--sold a total of 12,887 units from January to May this year, a big improvement of 27 percent compared to the same period last year, when it sold 10,151 units.
In the month of May alone, AVID members sold a total of 2,255 units, an increase of 11 percent from the same month last year, when AVID moved a total of 2,032 units. This includes passenger-car sales of 1,476 units in May, a huge jump of 47 percent over the same month in 2011.
For the year, passenger-car sales among AVID members are up by 77 percent, from 4,528 units in the first five months of 2011 to 8,004 units in the same period this year.
See that significant sales increase of Subaru in May? We're guessing that's because of the well-priced XV (although its pricing has since been adjusted).
Anyway, it's turning out to be an exciting game of one-upmanship between CAMPI and AVID. Which organization do you think will win in terms of sales-growth percentage by the end of the year?