Don't tell feminists and moralists: Axe Philippines is staging a bikini car wash on October 27 at the Aseana Grounds on Macapagal Avenue in Pasay City.
As part of Axe Philippines' "Sexy Saves Boracay" campaign, the event requires interested car owners to register to qualify for the selection process. After providing their contact details, the car owners (who should be 18 years old and above) should post their picture with their dirty cars and then complete the sentence, "My idea of Boracay dirty fun is..."
A so-called Axe Council will then choose the top 70 registrants, who will be asked to make a donation of P250 each to avail of the bikini car wash. In exchange for their donation, which will go to the fund-raising campaign that aims to help preserve Boracay's beaches, Axe Philippines will also donate another P250 each on behalf of the registrants. (That's P17,500 from the 70 car owners and another P17,500 from Axe, for a total of P35,000.)
So, if you want to see some of the country's top car-show models getting wet and all soaped up as they wash your car, go to www.sexysavesboracay.com/bikinicarwash to register.
Check out the video below to see a glimpse of what's in store for you and your car on October 27.
If you're viewing this on a mobile device and can't see the video, please click here.