Nissan now third among car manufacturers in PH

March was a huge month
by Drei Laurel | Apr 19, 2019
PHOTO: Nissan Philippines
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Nissan Philippines continues its rise up the local automotive industry’s totem pole.

The Japanese car manufacturer has announced that it has closed the last fiscal year with an impressive 58.5% growth in March 2019. Nissan, now third sales-wise among car brands in the Philippines from sixth last year, now holds an 11.3% market share among Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) members.

Spearheading Nissan’s numbers last year was the Nissan Navara. The company’s hot-selling pickup truck accounted for 47.4% of its total sales and finds itself among the segment’s best-performing nameplates. The Terra, Nissan’s midsize SUV offering, comes in second accounting for 16.3% of the carmaker’s sales since it first came out in 2018. The Nissan Urvan and Almera contributed 16.9% and 14.9%, respectively.

“Nissan’s achievements come from putting the customer at the heart of everything we do, and transforming the way people drive and live in the Philippines,” new Nissan Philippines president and managing director Atsushi Najima said in a statement.

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“Our success is built upon the strong foundations laid by my predecessors, the people of Nissan, and the dealer network. From here, our goal is to sustain this game-changing growth by focusing on delivering quality service, exceptional customer experience, and exciting products equipped with Nissan Intelligent mobility.”

Did you help push Nissan’s sales forward over the past year?

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PHOTO: Nissan Philippines
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