In this era of the Tax Reform for Acceleration and Inclusion (TRAIN) Act, many carmakers have felt the impact on their sales. Despite this, Suzuki Philippines has announced that it has achieved a 6% growth during the first three quarters of 2018 compared to the same period last year.
As of September, Suzuki’s local sales have exceeded 14,600 units. From the lineup, the Ertiga MPV remains the Japanese carmaker’s bestseller, making up 33% of total sales. Second is the Celerio, which has a 14% share. The all-new Vitara, which only recently entered the market, comes in third with a 12% share.
“With the economic challenges and diversifying market demands, it is important more than ever to become flexible yet aggressive with our efforts to make sure that the Suzuki brand will maintain, if not surpass, its current performance.” shares Suzuki's director and GM for automobile Keiichi Suzuki.
“We do not intend to compromise our commitment to provide only the best-value vehicles to Filipinos no matter what challenges come along the way,” he adds.
Suzuki credits its success to its many activities throughout the year. This includes displays at the Philippine International Motor Show and the Manila International Auto Show, the Suzuki AutoFest, and the ongoing AFF Suzuki Cup in Bacolod.