Carmakers usually celebrate the arrival of a new president by holding a lavish turnover ceremony. Mitsubishi Motors Philippines (MMPC), however, is doing things differently in the wake of the March 11 double disaster that hit Japan.
Mitsubishi has cancelled the April 4 turnover ceremony between outgoing president Masahiko Ueki and incoming chief Hikosaburo Shibata. The event was supposed to take place at the Sofitel Philippine Plaza.
"Instead, MMPC will donate the amount budgeted for this event to the victims of this calamity and be a channel towards Japan's fast recovery," Mitsubishi said in a letter sent to its business partners and friends on March 23. The letter was signed by both Ueki and Shibata, who will officially take charge of Mitsubishi's Philippine operations starting April 1.
A source from Mitsubishi Motors Philippines said the donation will be turned over to Japan on March 28.