Mitsubishi Motors Philippines has revealed the pricing of the new ASX a week before the crossover vehicle is set to have its public debut at the 3rd Philippine International Motor Show.
It looks like the carmaker listened to the suggestions of many TopGear.com.ph readers as the 2-liter Mitsubishi ASX comes in three variants with the following introductory prices:
GLS SE CVT 6-speed Sportronic (4WD): P1.498 million
GLS CVT 6-speed Sportronic (2WD): P1.225 million
GLX MT 5-speed Manual (2WD): P1.145 million.
Mitsubishi executives said the Philippines is the first country in the Southeast Asian region to have the new Mitsubishi ASX, which debuted as the CX concept car at the Frankfurt Auto Show in 2007. Selling will start in the last week of August.
"We're planning to sell about 100 units of the ASX each month, so we still have about four months to sell it this year," Mitsubishi president and chief executive Masahiko Ueki told TopGear.com.ph during the vehicle's launch.
Mitsubishi Motors Philippines is confident its newest product in the Philippine market will be a hit particularly to motorists who are looking for a compact vehicle which offers ample utility space. The Mitsubishi ASX has a maximum cargo capacity of 384 liters.
The Mitsubishi ASX is powered by a 16-valve DOHC MIVEC engine with a maximum output of 147 horsepower at 6,000 rpm and 197 Newton meter of torque at 4,200 rpm.
Features include hill start assist that prevents the vehicle from rolling backward when the vehicle is on an uphill slope, and an active stability control that maintains the vehicle's stability and control.
The range-topping GLS SE comes with special features like the keyless operation system and engine start/stop button; seven dual-stage airbag system; and magnesium alloy paddle shifters and audio controls (also found in the GLS). The GLS SE and the GLS variants also come with a standard GPS.
As the ASX is marketed as an enjoyable drive,it comes with a 6.2-inch touchscreen LDC monitor and an entertainment system is iPod and USB-ready.
With its power and features, the Mitsubishi ASX is expected "to give the Hyundai Tucson, Kia Soul, Kia Sportage, Honda CR-V, Toyota RAV4, Mazda CX-7, Chevrolet Captiva, Nissan X-Trail, Nissan Grand Livina, Suzuki SX-4 Crossover and the Suzuki Grand Vitara a noteworthy competition," Mitsubishi product planning manager Leo Samonte said.
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