Volvo Asia-Pacific boss visits PH distributor's new showrooms

A much-needed shot in the arm
Feb 26, 2013
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TopGear.com.ph Philippine Car News - Volvo Asia Pacific boss visits Volvo PH

Volvo Cars recently showed its support for the Philippine market by having the executives of Volvo Cars Asia Pacific, led by its president Carl Goran Larsson, visit the headquarters of Volvo Philippines. The executives also dropped by Volvo's two new dealerships in Metro Manila.

"We remain confident in the team and continue to look forward to a heightened growth in the Philippine market with the new dealership network and product introductions," said Larsson. "The 'New You' campaign is also an excellent adaptation of Volvo Car Corporation's global direction, 'Designed Around You.' It is a cohesive and creative approach to offer new opportunities and experiences to the market."

After visiting Volvo Philippines' head office, Larsson and his colleagues swung by Volvo Cars North EDSA Centris in Quezon City and Volvo Alabang at the Filinvest Corporate City in Muntinlupa. According to Volvo Philippines, these new showrooms will complement the efforts of the existing dealerships in Makati, Cebu, Iloilo and Bacolod.

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