So it has happened: Jaguar now has a crossover SUV model (albeit still in concept form). Here is the C-X17 concept, the British carmaker\'s main display at the Frankfurt Motor Show. The first-ever crossover Jag in company history, the C-X17 also signals the introduction of the brand\'s all-new advanced aluminum monocoque architecture, \"upon which an exciting range of future Jaguars will be built.\"
\"The C-X17 sports crossover represents an exciting new direction for Jaguar,\" says Jaguar global brand director Adrian Hallmark. \"Its purpose is to highlight our all-new aluminum architecture. With this technical foundation, we will dramatically expand Jaguar\'s product offering, market potential and customer appeal. This new philosophy will bring technology from our luxury products into an accessible price segment, and when combined with our new ultra-efficient engines, we will set a global standard. Add to these the class-leading dynamics and the beauty and purity of form that Jaguar is renowned for, and we have the formula for a monumental leap forward.\"
In other words, Jaguar wants to jump on the crossover SUV bandwagon to cash in.
Jaguar has also revealed that the very first product that will be derived from this new architecture is a \"new premium C/D segment sedan. Its global rollout will begin in 2015, and it will be the first aluminum monocoque product in the segment.\"
\"We designed the C-X17 from the ground up from a distinct set of principles, a deep sense of what makes a Jaguar: exciting proportions, clean lines, balance of form,\" explains Jaguar design director Ian Callum. \"Assertive and powerful, yet with a beautiful sensuality about it, the C-X17 is boldly, distinctively Jaguar.\"
Do you think Jaguar should make this a production model? Is the luxury carmaker right in coming up with a crossover vehicle?