Isuzu Philippines (IPC) has unveiled its modernized Sta. Rosa dealership. Located in Santa Rosa, Laguna, the newly renovated branch aims to elevate customers’ overall experience, from vehicle purchase to aftersales service.
The dealership spans 6,798 square meters and features a 539-square-meter showroom that can display up to three light commercial vehicles (LCV) and two trucks. There’s also a 2,198-square-meter service facility equipped with five service bays for LCVs and two dedicated bays for trucks.
Other features include a new sales lounge for customers, a new release area, and an improved body repair & paint area. All these improvements were made in line with the Isuzu Outlet Standard and the brand’s dealership modernization program.
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Isuzu Sta. Rosa is owned and operated by Gencars, a longtime dealer partner of IPC. Aside from the Sta. Rosa branch, Gencars also operates other Isuzu dealerships in Metro Manila and Southern Luzon, including branches in Batangas, Legazpi, Makati, Naga, and San Pablo.
As IPC continues to modernize its dealership network, its focus remains on providing seamless, customer-centric experiences. The company emphasizes its strength in aftersales support, assuring customers have convenient access to genuine parts, service, and expert care that supports both individual and business mobility needs.
“At Isuzu, our commitment goes beyond expanding our reach,” said ICP president Mikio Tsukui. “We are equally focused on continuously improving our dealership facilities to ensure that every customer receives the same high level of service and care, wherever they may be in the country.”
“With the opening of Isuzu Sta. Rosa, we move closer to delivering a consistent and enhanced ownership experience across all our 50 dealerships nationwide,” Tsukui added.
“This dealership represents our continued investment in providing better service to our customers,” said Gencars president Lerma Nacnac. “With improved facilities and expanded capacity, we are confident that we can further elevate customer satisfaction and meet the growing demands of Sta. Rosa and nearby communities.”
