Isuzu Philippines unveils Microbus, 2010 N-Series truck

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by Anna Barbara L. Lorenzo | Mar 8, 2010
CAR MODELS IN THIS ARTICLE Car News All-New Isuzu Microbus image

Isuzu Philippines has launched the Microbus, a commercial vehicle based on the N-Series truck platform, for fleet and mass transport use.

The Isuzu Microbus, which will be available starting the second half of 2010, is powered by Isuzu's 2.8-liter 4JB1-TC engine. Its body, which can accommodate up to 16 passengers, is built by coachbuilder Centro Manufacturing Corp.

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"Customer-oriented establishments looking for a dependable and affordable means of transport for their clients now have the best mini bus the industry can offer," Isuzu Philippines senior vice president Arthur Balmadrid said in a statement.

In a separate interview, Balmadrid said the Isuzu Microbus on display is still just a prototype as it may still be modified prior to the vehicle's availability later this year.

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"It's price will range from P1.3 million to P2 million, depending on the interior components. Right now, we are still getting a feel of what the market wants in the Microbus," he added.

Isuzu Philippines also launched the 2010 edition of its N-Series trucks, which are now Euro 2-complaint. The N-Series truck may be modified into a passenger van, refrigerated van, fire truck, cargo truck, and tanker, among other applications.

Isuzu Motors Ltd.'s Masahisa Kitamura, chief engineer of the N-Series truck who was in Manila during the launch, said the truck was really designed to meet the requirements of different businesses.

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"Our customers consistently cite its durability, reliability, fuel-efficiency and low maintenance costs as being the main factors as to why they choose this vehicle," Kitamura said.

Isuzu Philippines said the N-Series has been the country's leading light-duty truck since 1999. Data from the Chamber of Automotive Manufacturers' in the Philippines showed that in 2009, Isuzu Philippines dominated the light-truck sector of the commercial vehicle segment with sales reaching 997 units representing 49.2 percent of the market.

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