Vios Cup race rescheduled for Jan. 25 to have same scale of grandness

Because Toyota PH can
by Vernon B. Sarne | Dec 10, 2013


The much-hyped promotional race for the Vios Cup--featuring five celebrities and seven motoring journalists--was supposed to be held last October 12, but had to be canceled at the last minute due typhoon Santi. Toyota Motor Philippines, in spite of the elaborate (and definitely expensive) preparations already made, had no choice but to do so because the company didn\'t want to compromise anyone\'s safety. Add to this the fact that the event setup at Clark International Speedway was heavily damaged, and it was pretty understandable if Toyota was no longer in the mood to push through with the promotional race on the original date.

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Of course, we argued with our colleagues as to whether or not Toyota would still stage the race on the same scale. The new date, we were told, is January 25, 2014. We have consistently believed that a market leader like Toyota will always spare nothing to ensure the grandness of an event it is putting together. It\'s all or nothing for the Japanese carmaker. There are some individuals, however, who opine that Toyota would scale things back considering the huge amount of money that already went down the drain because of the first date\'s cancellation. (For instance, the entire Holiday Inn Hotel in Clark had been reserved exclusively by TMP on October 12.)

Well, turns out we were right all along. According to TMP marketing services manager Dax Avenido, his company would still organize the race with the same magnitude and awesomeness. That includes \"about 800 guests from the car clubs, the media, the dealers, the racers\' guests, TMP affiliates and other VIPs.\" And yes, that includes the reservation of the whole Holiday Inn Hotel again. (The guests mentioned here are apart from the general public welcome to watch the race.)

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Which also means the world-class production setup at the racetrack would be reconstructed. And if the original music acts scheduled to perform last October will still be available, they, too, will remain as highlights of the event. For the record, those acts are Ely Buendia and the Oktaves, Sponge Cola, The Zombettes and DJ Ace Ramos.

So there. If anyone still doubts the unlimited resources that the manufacturer of the country\'s best-selling car has, this news should put those questions to rest.

Photo by Mikko David

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