Cars are more than just appliances
by Vijay Pattni
Lexus as an ambassador of Japanese heritage
Cultural diplomacy is a country's soft power, as compared to hard power, wherein a country asserts its influence through military strength. Soft power is the use of the arts, language, and other aspect of culture to influence its neighbors, and in
That 300hp comes courtesy of the GR Yaris’ 1.6-liter turbo straight-three
Uh-oh, we're getting excited over a crossover. And yet, this is actually quite an exciting crossover for once, because it's the Lexus LBX Morizo RR.You may remember that name from the concept first revealed at the 2024 Tokyo
by Greg Potts
But how?
For obvious reasons, manufacturers will never show off any of their vehicles with damage. Unless it's a crash test exhibition, blemishes big or small are immediately dealt with before the car can make a public appearance.But things are a little
The investigation is still ongoing
Earlier this year, Toyota came under the scrutiny of Japan's Ministry of Land, Infrastructure, Transport and Tourism (MLIT) following reported discrepancies in the brand's vehicle testing and certification processes. It's a pretty big deal and has so far resulted
The brand remains in hot water at the moment
Toyota is in hot water at the moment due to the certification issues it is currently facing regarding its diesel engines. It has since suspended deliveries of key models in certain markets excluding ours-so far, we have been marked safe from
The man loves his tiny SUV
Despite being the kin of the world's largest automaker, Akio Toyoda love of cars isn't bound by just one brand. If anything, the man has a deep respect for other automakers. Just take a look at the Toyota Automobile Museum
The chairman said so himself
There's no doubting Akio Toyoda's car enthusiast credentials. Sure, he's the kin of the world's largest automaker, but he could've easily been a bean counter running a business who only cares about profits and sales figures. If
What’s going on here?
It's not often that automotive executives give their nod of approval for rival products. In this case however, it was more of a thumbs up of approval. So, who's the head honcho who recently tried out one of its rival'
He shared some photos during his recent PH visit
You would think that if the head honcho of Toyota Motor Corporation were to go to the Philippines, he'd try out something automotive or mobility-related the moment he gets here. A train ride, or heck, a jeepney ride-just like
Morizo is a fine teacher
I just finished parking near the Quirino Grandstand in Manila when my phone buzzed from Toyota Motor Philippines (TMP) PR manager Sunshine Cabrera sending me rapid Viber messages. "I have news! Punta ka na!," were her frantic words.I grabbed my things
by Dinzo Tabamo
For Toyota PH’s 35th anniversary celebration?
He was 97 years old
Toyota has announced that Shoichiro Toyoda, the company's former president and chairman of the board, has passed away at the age of 97. Toyoda, the father of current Toyota president Akio Toyoda, died of heart failure yesterday, February 14. He was
by Jason Tulio
But the grandson of Toyota founder Kiichiro Toyoda won’t be leaving completely
Big news from Toyota, as Akio Toyoda has announced that he is stepping down as president and CEO, with the current Lexus and Gazoo Racing president Koji Sato set to take over the reins in April.As the grandson of Toyota founder
by Greg Potts
New year, new car, perhaps?
A few years ago, Toyota big boss Akio Toyoda turned a lot of heads when he pulled up to the track in a one-off Century GRMN. Now, we have reason to think that the Japanese carmaker just might be cooking up
Cool boss alert
Some auto execs like photo ops with their cars. Toyota's president, though? He prefers to drift them, apparently.Footage of Akio Toyoda-who has a reputation for being pretty hands-on when it comes to the cars his company produces-burning
by Drei Laurel
In case you had doubts
You'd be forgiven for thinking Toyota's upcoming hydrogen-powered engine won't offer much in terms of excitement. Despite being built to tuck into an endurance-spec Corolla Sport, the use of hydrogen is most commonly associated with fuel cell
by Drei Laurel
Bummer
Well, that's that. It's official: There will be no Tokyo Motor Show (TMS) this year.According to a report by The Japan Times, the event's organizers have canceled the event due to the ongoing COVID-19 pandemic. This is
by Drei Laurel
The company had a big year, COVID-19 notwithstanding
Toyota Motor Corporation president and CEO Akio Toyoda has achieved many things throughout his nearly three decades at the helm of the world's biggest car company. Now, the big boss is adding yet another trophy to his portfolio: The 2021 World
He served as an Olympic torchbearer this year
To Toyota president Akio Toyoda, serving as a torchbearer for the 2021 Olympic and Paralympic Games wasn't just a chance to represent Toyota on the global stage-it was an opportunity to remind everyone of what the event is truly about.
by Drei Laurel
This, despite predicting a 1.95-million decrease in unit sales
No one is immune from the economic effects of the COVID-19 pandemic-not even the Japan's largest car manufacturer.In a press conference, Toyota predicted a 1.95-million year-on-year decrease in global unit sales for the year
by Drei Laurel
