Hyundai is expanding its rural presence with the newly inaugurated Hyundai Tuguegarao. The facility in Cagayan is a service and parts dealership, making repair and maintenance services for Hyundai vehicles more accessible in the region.
Hyundai Tuguegarao is owned and operated by Elite North Autocars Group, one of the Korean brand’s longstanding dealer-partners. Other locations operated by the parties include Hyundai Santiago and Hyundai Cabanatuan, forming a solid after-sales support network for owners in the rural north.
Hyundai Tuguegarao covers 243sqm of property, and includes facilities like two service bays and a showroom. It is located along National Road, Pengue Ruyu, Tuguegarao City, Cagayan.
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Newly appointed Hyundai Motor Philippines President Byung Goo Ko commented on the new location’s inauguration: “We are excited to open our very first Service and Parts Dealership in Tuguegarao City together with the Elite North Autocars Group. As we continue to expand our network, we look forward to making reliable vehicle services more accessible and more convenient for customers in the region.”
Ko took up his post at the end of July, succeeding a leadership defined by expansions in Hyundai’s model lineup and dealership network. Under Ko’s direction, Hyundai is expected to maintain the momentum it has built up since the start of the decade.
Hyundai’s most recent addition to its lineup is the Staria Hybrid, which launched earlier last month. As of June, the automaker also ranks 10th so far in terms of 2026 car sales, just behind its sister company Kia at ninth.
