The Prancing Horse can't seem to keep still these days--particularly in Formula 1. A couple of months after legendary Ferrari chairman Luca di Montezemolo vacated his post and just a few days after the company's F1 division announced the departure of equally legendary driver Fernando Alonso, Scuderia Ferrari has now revealed that it has appointed a new team principal in the person of Maurizio Arrivabene, replacing Marco Mattiacci, who was just beginning to warm the seat he took over in April this year.
Arrivabene moves to Ferrari "from Philip Morris, which he joined in 1997 after a 20-year career in marketing and promotions in Italy and abroad," according to the Italian carmaker. It was at the tobacco company where Arrivabene was "closely involved in the partnership with Ferrari both in Maranello and on the world’s racing circuits."
"We decided to appoint Maurizio Arrivabene because, at this historic moment in time for the Scuderia and for Formula 1, we need a person with a thorough understanding not just of Ferrari but also of the governance mechanisms and requirements of the sport," explained new Ferrari chairman Sergio Marchionne. "Maurizio has a unique wealth of knowledge: He has been extremely close to the Scuderia for years and, as a member of the F1 Commission, is also keenly aware of the challenges we are facing. He has been a constant source of innovative ideas focused on the revitalization of Formula 1. His managerial experience on a highly complex and closely regulated market is also of great importance, and will help him manage and motivate the team. I am delighted to have been able to secure his leadership for our racing activities. We would also like to thank Marco Mattiacci for his service to Ferrari in the last 15 years, and we wish him well in his future endeavours."
Who's next on the chopping board?
Photo from Ferrari Magazine