Kia plans to take some big steps towards electrification this decade. The carmaker said in a previous statement that it intends to launch seven new battery-electric vehicles by 2027. Now, it has given us a glimpse of the first of those seven BEVs.
Kia has officially revealed the first images of the EV6, the first dedicated EV under the Korean marque. It will be built on Kia’s new electric-global modular platform (E-GMP). It will also be the first vehicle to be built under Kia’s new design philosophy.
The EV6 has also been named according to Kia’s new naming strategy. All of its new BEVs will start with the prefix ‘EV’ followed by a number that marks the vehicle’s position in Kia’s lineup.
“EV6 is the embodiment of both our brand purpose, ‘Movement that inspires,’ and our new design philosophy. It has been designed to inspire every journey by offering an instinctive and natural experience that improves the daily lives of our customers, and provide user ownership that is simple, intuitive and integrated,” said Kia Global Design Center head and senior vice president Karim Habib. “Our aim is to design the physical experience of our brand and to create bold, original and inventive electric vehicles.”
Kia plans to account for 6.6% of the global BEV market by 2025 and post global annual BEV sales of 500,000 by 2026. The launch of the EV6, which is set to happen within the first quarter of this year, is one of the first steps Kia is taking to achieve that.
What do you think of Kia’s upcoming electric vehicle? Let us know in the comments.