PH car sales up slightly in Q1 2021 as local auto industry continues to recover

by Drei Laurel | Apr 21, 2021
PHOTO: Top Gear Philippines

Local car manufacturers continue to struggle to move units under the new normal, but cumulative sales over the first quarter of 2021 have managed to surpass numbers from the same period the year prior.

According to the latest Chamber of Automotive Manufacturers of the Philippines (CAMPI) and the Association of Vehicle Importers and Distributors (AVID) vehicle sales data, a total of 76,128 passenger cars, light commercial vehicles (LCV), and commercial vehicles (CV) were sold in the country from January to March 2021. That figure is a 1.46% rise compared with the 75,028 sold over the same span in 2020.

Not surprisingly, Toyota Motor Philippines (TMP) remains the country’s top performer with total sales of 33,095 units. Following in second and third in sales are its fellow Japanese carmakers Mitsubishi Motors Philippines and Nissan Philippines with 11,788 and 5,198 units sold, respectively. You can check out the sales breakdown per brand below:



Official distributor

Q1 2021 sales

Toyota Toyota Motor Philippines 33,095
Mitsubishi Mitsubishi Motors Philippines 11,788
Nissan Nissan Philippines 5,198
Ford Ford Motor Company Philippines 5,194
Suzuki Suzuki Philippines 4,695
Hyundai Hyundai Asia Resources Inc. 3,682
Honda Honda Cars Philippines 3,450
Isuzu Isuzu Philippines Corporation 3,018
Geely Sojitz G Auto Philippines 1,313
Kia KP Motors Corporation 1,006
Hino Hino Motors Philippines 679
Foton Foton Motor Philippines 661
Mazda Bermaz Auto Philippines 510
Mercedes-Benz, Jeep, Dodge, Ram Auto Nation Group 305
Chevrolet, MG The Covenant Car Company 300
Subaru Motor Image Pilipinas 236
BMW SMC Asia Car Distributors 230
Fuso Sojitz Fuso Philippines 196
Jaguar Land Rover Coventry Motors Corporation 76
GAC Legado Motors 75
Changan Berjaya Auto Asia 46
Peugeot Eurobrands Distributor 45
Volkswagen Automobile Central Enterprise 44
Lotus, Mini British United Automobiles 30
Tata Pilipinas TAJ Auto Group 30
JAC Treisenburg Auto Corporation 25
SsangYong SsangYong Berjaya Motor Philippines 23
BAIC Universal Motors Corporation 17
MAN MAN Automotive Concessionaires Corporation 6
Others Others 155
Total 76,128

In a statement, CAMPI president Rommel Gutierrez attributed the slow Q1 performance to the effects of COVID-19, as well as the Department of Trade and Industry’s restrictive safeguard duties.

“The auto industry felt the slowdown in sales due to the reluctance of buyers with the additional deposit for some imported vehicles because of the provisional safeguard duty.  The lockdown also forced dealers to close operations that badly hit the already struggling auto industry,” Gutierrez said.

AVID president Mari Fe Perez-Agudo, meanwhile, said the sluggish start to the year is owed to low consumer confidence.

“The slow uptick of PC is a result of continued low consumer confidence. But let us not discount the commendable performances of LCV and CV, and the hardworking teams that drive them,” Agudo explained, calling the two segments “our industry’s lifesavers.”

Well, this is a rough way to start 2021—but hey, no one said digging out of this hole was going to be easy. Let’s see if the industry will be able to recover over the next three quarters.

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*Note: This story has been edited to correct the Q1 2020 total sales figure, which in the original version was 79,095.

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PHOTO: Top Gear Philippines
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