In case you’ve been waiting for the 2024 Ford Island Conquest (FIC) to hit Luzon, the day has officially come: Ford’s experiential test-drive roadshow featuring its trucks and SUVs is making its first Luzon stop in Pampanga from October 4 to 6, 2024.
“We are excited to bring the Ford Island Conquest back to the Culinary Capital of the Philippines,” said Mike Breen, managing director of Ford Philippines. “We have always received positive feedback and response from customers and car enthusiasts in Pampanga and nearby areas towards the FIC and the experience they get from the event.
“Not only do they get to see and drive Ford vehicles but also enjoy special offers and deals from Ford as well as from our dealer partner, the Laus Group of Companies.”
The weekend showcase is happening at SM City Pampanga. There’s a static display featuring the Territory, the Everest, the Ranger, and the much-anticipated Bronco inside the mall. The highlight of the event, of course, is the specially designed outdoor track where customers can also test-drive these vehicles and experience their performance, comfort, and driver-assist features.
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Customers who register and test-drive at the event will get a P5,000 discount when they eventually make a Ford vehicle purchase. Those who reserve on the spot, meanwhile, will automatically get a P20,000 cash discount and the chance to win an extra P100,000 cash discount through the Pick-a-Prize promo. Other promo prizes include cash discounts ranging from P10,000 to P50,000 as well as items like a director’s chair, an air purifier, and a dashcam.
Admission to the Ford Island Conquest is free. The event is open to the public from 10am to 10pm throughout the weekend, so drop by and try out the Ford vehicles available for a test drive to see if one of them could be your next ride.
