Honda Cars Philippines (HCPI) announced today, February 22, that it is shutting down automobile production at its Santa Rosa facility in Laguna effective March 2020. The manufacturing plant currently produces the City subcompact sedan and the BR-V mini-SUV.
“To meet Honda’s customer needs in the Philippines for reasonably priced and good quality products, Honda considered efficient allocation and distribution of resources,” reads the company’s official statement. “As such, after consideration of optimization efforts in the production operations in Asia and Oceania region, Honda decided to close the manufacturing operations of HCPI.
“HCPI will continue its automobile sales and after-sales service operation in the Philippines, through the utilization of Honda’s Asia and Oceania regional network.”
The Santa Rosa manufacturing plant, which constitutes a capital investment of P1.9 billion, was established in November 1990, and began production operations in 1992. It currently employs 650 associates.
“Honda will continue providing highly attractive products to its customers in the Philippines and continue contributing to the local society, which has been an ongoing effort for the last 50 years since Honda was established in the Philippines,” the company assures.