The new Strada has been launched, and anyone who'd wished this pickup truck carried a more macho, more intimidating design will be glad to know Mitsubishi has delivered exactly that.
Its front end now has a look more in line with the rest of Mitsubishi's lineup: The face—which features edgier, more boxed-out proportions—carries similar design cues to the Xpander, Eclipse Cross, and Mitsubishi Montero Sport. The rear, meanwhile, flaunts more serious taillight and bumper designs, and the wheel design looks much sportier than the last ones. The vehicle definitely has a more dominating presence to it—the new Dynamic Shield design really suits this model.
Inside, there's improved trim on the door panels—softer to the touch and relatively more premium-looking. Mitsubishi didn't stop with the Strada's aesthetics either, as the truck now comes with a handful of new convenience features, too. This includes a new air circulator inside the cabin to help keep passengers cool and additional USB charging ports.
You can check out the official prices and variants of the new Mitsubishi Strada here. For a better look at the vehicle, just check out the photos below from our Launch Pad shoot. Frankly, we think this is about as substantial as refreshes come. Agree?