Is Lexus really getting back into the supercar game? For months, a low-slung sports car has been spotted making rounds in Japan and in the US. Spy photographers have pretty much called it the LFA’s successor and claim it will carry the name Lexus LFR, but Toyota has yet to make anything official.
That is, until now.

Toyota rolled out a pair of heavily camouflaged cars during the 2025 Goodwood Festival of Speed. The first was, you guessed it, a low slung sports car, and the second was its racing version. By the looks of it, the latter could be the race-ready version of the GR GT3 Concept shown a few years ago.
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Officially, they’re called the Toyota GT Concept and the Toyota GT Racing Concept. It’s as straightforward as they come, in terms of the name, but it does confirm a new halo product for the world’s biggest automaker. And while they’re billed as concepts for now, the two cars that did a parade run in Goodwood looked more like wrapped up versions of the real deal already.

But first, where did the LFR name come from? It wasn’t just plucked out of the air or made up by the spy photogs who snapped it before. It first appeared in the trademark databases, and has since been speculated to be the model’s name.
There’s not much in the way of false panels, so what we’re seeing might be the final shape. We can also see a few production car details, namely the sensors for advanced driver assists, and even a front camera. There’s even a glimpse of the interior, and it does appear showroom ready.

Obviously, Toyota isn’t saying any details about it, at least for now. But there’s no denying what’s under the long hood of the car thanks to the unmistakable sound of a V8 engine. Whether it’s electrified or not is still unknown, but we’re glad to hear angry burbles.
What’s rather amusing is the fact that Toyota seemingly just rolled up to the event and didn’t care to elaborate on the two cars afterwards. No big speeches from its executives, no flowery press releases. An interesting strategy, as if Toyota wants to say what they’ll be doing next requires no explanation.