If you need a barometer to tell just how well a certain nameplate is selling in a market, look no further than that model’s car clubs. The bigger the club and the more members there are, the better the figures looks on a sales chart.
Take the Mitsubishi Xpander, for example. You can tell Mitsubishi’s seven-seat MPV is selling well just by looking at how many of them there are on the streets. If you need further proof, just check out Club Xpander Philippines’ (CXP) member count—what began as a five-person group now has more than 2,100 active members.
And to think that number is only a small chunk of the vehicle’s more than 40,000 sales in the country so far. Jimmy Virador, CXP founder, explains why he thinks the Xpander is such a hit among the group’s members.
“Every member has his own story to tell on how convenient and comfortable the Xpander is to drive,” Virador said in a statement commemorating CXP’s second anniversary. “The looks, the performance, the efficiency and the beauty of the Xpander are just some of the reasons why our members purchased this vehicle.”
“We had our first Subic fun run last February of 2019 then it was followed by the Tagaytay Charity Fun Run where we donated school supplies to our chosen charity,” he added. “CXP also cares. That is why we also donated goods after the recent Mt. Taal volcano eruption.”
While COVID-19 is still keeping CXP from enjoying their rides in full force, Virador says the group already has a few activities planned for when the situation normalizes. This includes a plant tour of the Mitsubishi Motors Philippines (MMPC) facility in Laguna, as well as a gift-giving activity.
Judging by how well the Xpander is selling, expect CXP to grow even further in the coming years. Do you know anyone who’s a member of this group?