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Toyota sold over 10.1 million vehicles in 2024; remains world’s biggest automaker

Is it still a surprise?
Toyota lineup 2023
PHOTO: Toyota
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Even though total sales tallies from other automakers aren’t in yet, Toyota is already at the top of the charts following its year-end review. With Lexus included, the Japanese automaker sold 10,159,366 vehicles worldwide.

That doesn’t even include two more of its subsidiaries, namely Daihatsu and Hino. With those added in, we’re looking at a whopping 10,821,480 units. With numbers like that, it puts Toyota and all its affiliates well ahead of the Volkswagen Auto Group. It also means the Toyota Motor group retains the title of world’s biggest automaker for the fifth year in a row. 

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Toyota Land Cruiser 300

For comparison, the Volkswagen Auto Group (VAG) sold 9,239,500 vehicles with all its subsidiaries included. VAG is home to not just Volkswagen, but also, Audi, Bentley, Bugatti, Cupra, Lamborghini, Man, Porsche, Seat, Scania, Skoda, Triton, and Volkswagen Commercial Vehicles.

Despite the astonishing numbers, Toyota’s total global sales are actually slightly down from 2023’s figures. The books show that Toyota and Lexus deliveries are lower by 1.4 percent. With Hino and Daihatsu included, the company’s total is 3.7 percent down compared to last year.

Toyota RAV4

There was no data on what the company’s best-selling vehicle was of 2024. That said, the Toyota RAV4 has, historically, been at the top thanks to the strong demand in North America and parts of Europe. It’s also worth noting that the RAV4 is on track to regain its title as world’s best-selling vehicle after Tesla Model Y sales trailed off last year.

With first and second place secured, which automaker came in third? Per Motor1, the Hyundai Motor Group (HMG) is likely to claim that. HMG registered around 7,230,000 sales in 2024 and includes the numbers from Kia, Genesis, and other brands under its wing.

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PHOTO: Toyota
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