The third-generation Toyota Prius earned the Car of the Year title at the ongoing Tokyo Motor Show.
The world's best-selling hybrid car boasts of the capability to run 38 kilometers per liter wih its 1.8-liter engine.
Japan's search for the 2009-2010 Car of the Year was done by 61 experts at the Tokyo Motor Show.
The Toyota Prius is the first hybrid that became commercially available in the Philippine market, where it sells for P2.250 million.
While Toyota basks in the glory of getting the award, it also unveiled the plug-in concept of the Prius.
The plug-in Prius is powered by lithium-ion batteries that can run the car for 20 kilometers as compared to the current version which runs only two kilometers on electric power. This makes the plug-in Prius more fuel-efficient as it can run 55 kilometers per liter of gasoline.