Should Ford PH consider bringing in the six-seater Equator?

As a more premium alternative to the Everest, perhaps?
by Leandre Grecia | Mar 22, 2021
PHOTO: Ford
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Ford has rolled out some impressive vehicles from the People’s Republic through its joint venture with Jiangling Motors Corporation (JMC) over the past few years. Now, the American carmaker is expanding its portfolio yet again with the launch of the new Equator.

Frankly, the Ford Equator looks even more impressive than the Territory, the other JMC-Ford model that was launched here in our market last year. This six-seater SUV debuts with a macho exterior highlighted up front with a large grille sporting an intricate design. This front fascia is completed by aggressive-looking headlamps and a bulky bumper. Meanwhile, out back, the vehicle sports a taillight that stretches the width of the vehicle.

The Ford Equator Interior

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The real highlight here, though, is the premium interior. As mentioned, it’s got room for six people or two for each of the three rows. The second row gets captain’s seats that feature power adjustment and heating/ventilation, which are also available for the front-row seats. These VIP seats out back, though, also have butterfly headrests and independent armrests.

The Ford Equator Dashboard

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A nice touch of white and rose leather bits, as well as some wooden trim, are adorned around the cabin to match the seats. A panoramic sunroof up top is also available. There’s a pair of massive 12.3-inch floating screens up on the dash, too. These two are the instrument cluster and the infotainment system.

These two screens also allow augmented reality navigation. By pinning a destination on the infotainment system, a corresponding display will appear in front of the driver in between the gauges. This shows a real-time 3D image of the road ahead along with the corresponding guides.

The Ford Equator Odometer and Dashboard Controls

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The Ford Equator is powered by a  2.0-liter EcoBoost that generates 221hp and 360Nm of torque. This turbopetrol sends power to the front wheels through a six-speed wet DCT.

The Equator also comes equipped with Ford’s Co-Pilot360 smart driving assistant system, so it boasts features such as intelligent adaptive cruise control, traffic congestion assist, lane-departure warning with lane-keep assist and lane-change assist, blind-spot monitoring, and active park assist.

The Ford Equator Front Grille

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To say that Ford made the right move in bringing the Territory to our shores would be an understatement, so it wouldn’t come as a surprise if it decided to launch the Equator here, too. Besides, this would definitely be a good premium alternative to the Everest here in our market.

What do you think, readers? Should Ford Philippines make it happen?

More photos of the Ford Equator:

The Ford Equator Feature

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The Ford Equator Headlamp Closeup

The Ford Equator Angled Rear View

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The Ford Equator Rear Passenger Seats

The Ford Equator Folded Rear Seats and Storage

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The Ford Equator On the Road

The Ford Equator in Bronze

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The Ford Equator in White

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PHOTO: Ford
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