The 60th annual Super Bowl has concluded, but we’re still rewatching this heartfelt Toyota commercial.
It starts with a young boy and his father getting into their red, first-generation RAV4—outfitted with classic steelies and that iconic spare tire cover. Helping his kid get into his booster seat, the dad fastens the safety harness, playfully calling it a “superhero belt.” We won’t spoil the rest, and you can check out the full commercial below.
Watch: Toyota RAV4 commercial Super Bowl LX
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Coincidentally, the current sixth-generation RAV4 made its first Philippine appearance the day after the Super Bowl. Toyota Motor Philippines displayed the SUV at a local golf tournament, presenting it as a hole-in-one prize for the participating players.
It will eventually make its official debut later this year, along with four other Toyota models. While the exact local specs haven’t been revealed, the hybrid all-wheel-drive variant has been added to the Department of Energy’s official list of recognized electric vehicles. If that is indeed what Toyota is rolling out, hopeful buyers can expect a 2.5-liter four-cylinder hybrid powertrain, paired with dual motors and a 1.09kWh battery. All in all, it should make around 236hp.
Toyota may also bring in another RAV4 option, as it presently offers two variants of the SUV. Other possible configurations could be the plug-in hybrid GR-Sport, or—and more realistically—a base trim.
